Tapping into lived experiences: the secret sauce of developing deaf-friendly businesses

All businesses are hungry for the expertise that takes them to the next level. But what, exactly, is expertise? Acronyms like “SME” (Subject Matter Expert), “ninja,” and “rock star” have long been standard in job descriptions.  Everyone always wants a rock star. But it’s not limited to an MBA, university prestige, or [...]

By |2022-05-24T18:25:31+00:00May 24th, 2022|Business Tip, Deaf Awareness|0 Comments

Deaf and hard of hearing customers twice as likely to write positive reviews, data shows

Twelve percent of the US population is twice as likely to leave positive reviews: Deaf and hard of hearing customers.  It’s a stark contrast to a recent Salesforce study: Consumers (in the general population) are twice as likely to share bad customer service experiences than good ones.  Last month, deaffriendly.com - a [...]

By |2021-09-08T20:08:17+00:00September 8th, 2021|Business Tip|0 Comments